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SOTO企業理念

SOTO
Japanese inspired innovative flaming devices since 1978. SOTO now serving the world market for Shinfuji Burner of Japan.

Dedicated to generating and integrating the “Blue Flame” in every flaming device conceived, SOTO’s engineers have devoted their lives to creating products that reach a maximum sustainable flame in the least possible amount of time. Devices that can be trusted to function in extreme cold and chilling winds. Every effort is made to provide the highest safety and technical standards at all phases of production, resulting in an enhanced outdoor experience for end-users of SOTO’s products.

In the early years, Hajime Yamamoto, founder of Shinfuji Burner, worked as a manufacturer of burners in Japan where winter temperatures can plummet to -40°F. At the time, a burner would take 2 to 3 minutes to preheat. Realizing the benefits of reducing this wait time, he assembled a team of the best creative, engineering, and innovative minds he could find who shared his determination to create a burner that took seconds—not minutes—to preheat. Shortly thereafter, Shinfuji Burner was born, the Torch Lamp was invented, and a new industry standard was set, taking scarcely 15 seconds (20-30 in extreme cold temperatures) to preheat.

In 1986 the industrial burner was gaining momentum and respect as customers in both the home and business sectors were experiencing new levels of success in their efforts to control weeds. This inspired Yamamoto and his team of engineers to design a kerosene weed burner specifically for home use. As word spread, the fields that surround the rural areas of Japan were revitalized. While the weed burning device was perfected, materials for industrial burners, innovative blazing, and skilled soldering were added to Shinfuji’s growing line of products generating and integrating the blue flame.

Shinfuji continued to expand their burner products through 1990 when the Pocket Torch was invented as a handcraft tool. The team realized that this little torch, with its powerful flame and impervious to wind, could become an efficient flaming device for extreme weather outdoors adventurers. With this vision firmly fixed in their minds, the innovative engineers—now with decades of experience—launched SOTO Outdoors. SOTO means “Outdoors” in Japanese.

SOTO was introduced to the world market in 2010. Since then, SOTO has been awarded five coveted industry awards for their flaming devices. Today nearly half of the devices manufactured by Shinfuji are sparked by extreme weather conditions and hand-selected Japanese-made materials. Decades of experience, the highest safety and technical standards, and relentless inspections are behind every innovative SOTO flaming device.

SOTO歷史沿革

Shinfuji Burner成立於1978年,是一家工業燃燒器製造公司。在成立時,我們主要生產和銷售用於管道工程等的丙烷燃燒器,以及用於雜草處理等的草屑煤油燃燒器作為主要產品。

戶外產品的製造是由SOTO正式成立於1990年開始,起初僅是將「Pocket Torch」此商品做為開發工具,但其強大的火焰及出色的抗風性。在評估之後可以滿足戶外市場,因此才正式成立『SOTO Outdoors』品牌。

 
  •  
    1986.08
    開發、製造和銷售以煤油為燃料的除草燃燒器。
  •  
    1990.04
    開始開發、製造和銷售由100日元打火機推動的袖珍小型點火器「Pocket Torch」。
  •  
    1991.07
    愛知縣Hoharu區(現在·豐川市)大津町的總公司工廠,完成新公司大樓的轉移。 
  •  
    1992.01
    「Pocket Torch」在美國獲得了專利認證。
  •  
    1992.03
    SOTO品牌正式進入戶外市場。
  •  
    1993.12
    「Pocket Torch」在日本獲得了專利。
  •  
    1994.04
    開發SOTO兩個登山爐,開始製造和銷售。
  •  
    1998.04
    SOTO新系列「G'z」首次亮相。「G-LAMP」發表
  •  
    2000.04
    發布了SOTO的新系列IBUSHI」。
  •  
    2001.03
    V形結構,名片型登山爐「G-Stove」發表。
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    2001.04
    世界上第一個「沒有燈芯的燈籠」發表了採用鉑金反射發光的「G-METAL LAMP」。
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    2004.04
    發表了SOTO的新系列「IBUSHI」。
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    2006.04
    發表不銹鋼荷蘭鍋具系列「G'z 不銹鋼荷蘭鍋」。
  •  
    2009.04
    OD Can Fuel 搭載「微調節器」登山爐開始在歐洲和北美銷售。
  •  
    2010.01
    「微調節登山爐」「Pocket Torch」同時贏得了北美最大戶外雜誌「Backpacker」的推薦。
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    2011.02
    在歐洲和北美地區開始銷售不需要預熱的汽油爐「MUKA Stove」。
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    2011.11
    「MUKA Stove」贏得了背包客雜誌編輯在美國的2011年最佳商品推薦。
  •  
    2013.07
    微調節攻頂爐「Windmaster」榮獲2013年度戶外用品獎。
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    2013.07
    開始銷售可以使用汽油和氣體的「Storm Breaker」及桌面型的「Regulator 2 Burner GRID」。